Digital Marketing Proposal

Tire Agent Logo

Tire Agent (DA 54) has strong authority but requires urgent intervention for severe technical flaws. A net loss of 55 linking domains and 139 keywords demands immediate action. This plan focuses on technical stabilization, B2B penetration into the commercial truck market, and cross-channel activation.

Executive Summary: Critical Issues
Key obstacles preventing online growth and customer acquisition.

Critical Stability & Security Risk

Multiple <body> tags and missing Content-Security-Policy headers create instability and expose the site to XSS attacks.

High Link Equity Loss

62 broken internal links waste crawl budget and prevent authority from flowing to key pages, harming rankings.

Low Ranking Potential

14 pages are missing titles and 32 are missing H1 tags, severely limiting search visibility for relevant keywords.

Authority Decay & Rank Threat

A net loss of 55 linking domains in the last 60 days indicates a gradual decline in domain authority and organic rankings.

Expected Outcomes: A 3-Pillar Strategy
The measurable results we aim to achieve with this strategic plan.

Immediate Technical Stabilization

By fixing high-priority errors, we will protect your existing keyword rankings and stabilize the platform against further authority decay.

Targeted B2B Penetration

Leverage existing authority to acquire the high-value Truck Tractor Trailer commercial client segment through specialized content and outreach.

Cross-Channel Activation

Implement segmented strategies across social media, email, and DOOH to engage both B2C and B2B audiences effectively.